The WFP said for every “like” it receives on its Facebook page DSM will “provide a nutritious meal full of vitamins and minerals to a child in need”.
A WFP blog said: “We feed around 100 million people every year, working in more than 80 countries and many of the most dangerous and remote places on Earth.
“From Syria to South Sudan, our colleagues risk their lives every day to reach those who need their help.That's why we care about how many fans we have on Facebook. Because each time that number grows, we have a new opportunity to tell someone who can make a difference about the work that we're doing and the help that we need.”
Royal DSM is a global sciences company in the field of nutrition.