Set’Mobile, a mobile virtual network operator (MVNO) owned by Cameroon’s world-famous footballer Samuel Eto’o, officially launched its commercial services in the West African country this week.
As an MVNO, the new company, unveiled in December last year, repackages services hosted on the Orange Cameroon network.
It has announced this week that its SIM cards can now be activated at its headquarters in the Rue des Manguiers, Bali in Cameroon.
According to a statement from the company, it looks to bring cheap mobile voice and data services to the Cameroon market. Currently, South African owned MTN Cameroon and Orange Cameroun of France are the only network operators in the country.
Set’Mobile, which has signed a partnership agreement with Orange, will use the competitor’s infrastructure to provide services to its customers.
Having already announced that more than 50,000 SIM cards had been purchased since the launch, the company’s chief executive Charles Gueret emphasized that activation priority would be given to subscribers who had since purchased SIM cards.
It is reported that more than 1,000 people had gone to activate their SIMs on Monday morning, when the service officially launched.