Instagram looking to grow business involvement

Popular photo sharing and filter app Instagram has announced its intentions to assist businesses to become more involved on its platform.

Instagram has grown to over 80 million users. This is not only individuals but also businesses from all over the world including Africa.

According to a statement by the photo sharing service, they are launching the “Instagram for Business blog” as a resource for businesses – a way to discover what other business accounts are doing on the platform and to learn tips and tricks for how to use Instagram from a business perspective.

They say they will be posting brand spotlights, API examples, Instagram news and tips for using your Instagram account.

Many African businesses,big and small, use Instagram as marketing tool to showcase their products and events. Sometimes even providing behind the scenes images of their business.

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