Huawei reports that by 2015, there will be nearly a 35 percent increase in smartphone uptake in Nigeria.
Huwawei says there would be some 30 million smartphones sold in Nigeria in the next three years.
Tony Liangwei, the Managing Director, Huawei Devices Nigeria during a mobile device dealers workshop in Lagos said the growing demand of smartphones from feature and basic phones will drive up the sales even as people yearn to remain connected to their friends and work on the go, reported The Punch.
Nigeria currently has over 1 hundred million mobile phone subscribers and is the leading in Africa. A recent Informa Telecoms report however says only nearly 7 percent of the subscribers use smartphones. According to Huawei Nigeria, an opportunity in the Nigerian smartphone market which dealers should be ready to take up therefore exists.
Huawei is known for its revolutionary Ideos smartphones that took to the Kenyan market by storm selling over 350,000 pieces in just a few months following the launch. The phone-maker is now looking to do the same for the Nigerian market.
Huawei is at the moment introducing its devices to the dealers in the country and taking them through its objectives for the Nigerian market.
Liangwei said: “We want to use the workshop as a platform to encourage dealers in mobile devices to form partnerships with Huawei, which will be beneficial to all parties.”
Huawei showcased its handsets, mobile broadband and home devices on the Friday seminar and was also looking to mutually reward their dealers in the country.
Industry analysts in Nigeria say Huawei devices are among the most affordable and both their low end mobile devices and smartphones are of considerable technology and quality, reports the Punch.
Huawei Nigeria was established in 1999 and according to the Wall Street Journal, Nigeria is the Chinese firm’s favorite testing market.
