Trying to outdo chat monster MXit, Saya a new chat app for blackberry, Android, Apple and Java enabled phone has been launched in Ghana.
Saya was founded in 2010 by Robert Lamptey and Badu Boahen. They have recently received undisclosed funding from Meltwater Foudation.
The app gives a new functionality, apart from general chat and Facebook chat: Street Chat. This geo-chat function is quite new in the African market and differentiates itself from other product. The app pinpoints your location and you can anonymously chat with people on the same geographical area.
The Saya app has become so popular that 24 days after its launch it registered over 11,000 users. This is encouraging for a young startup.
An additional feature for the chat app is the fact that users can use their phone contacts and engage in “phone contact chat.” Albeit young, the chat app will definitely give Mxit a run for their money.
Speaking to HumanIPO, on future modifications, Robert Lamptey said, “Well for now, we are still gathering analytics on which features our users are using the most and based on that, we will know which features to improve, add or remove.”