UK-based Bango and Africa’s MMIT have partnered to launch a safe payment solution that will enable online transactions for digital content, with Kenya and Nigeria the first African countries to get the service
Launches of M-Iflọ, a payment verification portal that acts as a safe entry point for mobile content providers to reach the African market, will then take place in Uganda, Tanzania and Zambia..
It allows consumers with a mobile wallet account in Africa to pick their wallet provider as a payment option at the checkout page of a content site.
The wallet holder enters their mobile wallet number for account verification and obtains the content.
Ray Anderson, Bango’s chief executive officer (CEO), said: “There’s a smartphone boom in Africa and a frustrated demand for digital content.
“App stores and other merchants have been waiting for the reassurance of M-Iflọ, which limits the risk of doing business in Africa and has been designed to suit the ‘cash up front’ instincts of the African market.”
M-Iflọ is already integrated with some of Africa’s key mobile wallet providers, including Mobipay in Kenya and Stanbic IBTC Mobile Money in Nigeria.
Jide Akindele, chief executive officer (CEO) of MMIT, said: “Merchants in the western market are yearning for a suitable payment process platform that minimises their risk in the African market.
“We believe that our M-Iflọ platform gives our clients that capability to do so. We look forward to opening up access to content store owners that are looking at the African market via Bango and MMIT’s Mobile money payment processing platform.”