Jumia Ivory Coast is celebrating its first anniversary in the West African country with promotions for its customers, offering discounts of up to 90 per cent in some categories.
The company said it started with 12 employees but now has around 100, while the online shopping mall currently offers a selection of about 50,000 products.
“Starting from nothing, Jumia is now the country’s number one online shopping destination, which gives them a good reason to celebrate. Here is the story of a business that has combined entrepreneurship, dynamism and innovation in order to become the market leader,” Jumia said in a statement.
Having outgrown its initial premises, it moved into new offices situated in Zone 3 this week and is now sharing its offices with MTN, one of its main investors.
“After this tremendous year run we want to thank our employees, customers, partners and all Ivorians who contributed to our success”, said founder and managing director Fatoumata Ba.
The company’s first year anniversary is being celebrated with exceptional promotions on the platform.
“The best deals are on housing appliances, but also on a plethora of fashion goods with promotions going up to 90 per cent for women and 70 per cent for men. E-shoppers can also find Private Sales offers on the most exclusive brands with an additional discount if they pay via MTN Mobile Money,” Jumia said.