West Africa’s online retail giant, Jumia, has launched its operations in the Ivory Coast, adding to its presence in Nigeria, Egypt, Kenya and Morocco.
The e-commerce site recently secured US$35 million of further funding from Millicom and is now expanding its e-commerce of clothes, electronics, home appliances and mobile services further in Africa, with site being found at www.jumia.ci.
Jeremy Hodara, co-chief executive officer (CEO) of Jumia, said: “We want all Africans to purchase high quality products for best prices.
“We launched in Nigeria, Morocco, Kenya and Egypt before and are now in a market leading position in every country. We see the same potential in Ivory Coast and thus provide everycustomer with a secure, easy-to-use and convenient shopping experience.”
The company recently celebrated its first year of operations in Nigeria and has handled more than 500,000 requests, recorded 100,000 unique daily visitors.
