Following the launch of Twitter Events Hashtag Pages in partnership with NASCAR, Twitter has now created the “Hashtag Page” for the current 2012 UEFA European Championships.
Just like the NASCAR page, the Twitter Events page for the championships (Euro 2012) features curated tweets and media (photos and video) of the Euro 2012 from Twitter users, fans at the championships and media companies.
In an announcement, Omid Ashtari, Twitter Sports and Entertainment Team, said that Twitter will have a special page located at Twitter.com/#Euro2012 where users and fans alike can find the best and most relevant Tweets from commentators, broadcasters, journalists, players and former players.
As it was with the NASCAR races page, the Euro 2012 page can be found when you search for #Euro2012 on Twitter.com or Mobile.twitter.com.
“Whether you’re glued to the action on TV or you’re trying to find a new way to experience the matches, the #Euro2012 page will give you an experience customized to each match. “ Ashtari said.
The page was launched following the Euro 2012 Germany and Greece quarter-final match.
