South African digital publishing startup Snapplify has partnered with universal leading Business Processing Order (BPO) service provider SPi Global to expand its worldwide connections.
Snapplify has previously entered collaborations with various companies in Nigeria, Kenya, Zimbabwe, the United States and the United Kingdom.
Wesley Lynch, chief executive officer (CEO), said: “We have had a pretty sustained run of success on our own before, but we feel we can best satisfy regional needs with the aid of partners, as well as support our customers better.”
Gaining in turn from Snapplify’s strong homeground advantage, SPi Global has the most diversified business process outsourcing service providers geographically, making it the digital publisher’s greatest acquisition up to date.
Jamie Israel, director of global marketing at SPi Global, said: “We’re excited to be working with Snapplify. Our partnership enables us to offer content distribution services to our customers.”
The companies will work together on vision enrichment in the areas of development, distribution and monetisation.
“We have had a pretty sustained run of success on our own before, but we feel we can best satisfy regional needs with the aid of partners, as well as support our customers better,” Lynch explained.
Snapplify is open to further global collaborations to ensure its further growth and support in markets outside of South Africa.