Apple are set to begin an iPhone trade-in scheme which could lead to sales boosts in emerging markets.
The iPhone does not enjoy high sales in emerging markets such as Africa because its cost is generally too high.
A Bloomberg report however suggests an iPhone trade-in programme, to begin next month, will allow the technology giant to re-use older models and in turn bring the cost down.
Apple has enlisted the help of Brightstar in the United States, which already handles trade-ins for US networks AT&T and T-Mobile.
While the trade-ins are expected to support sales of new hardware in mature markets, such as the US and Europe, those devices which have been handed back will only be resold in emerging markets.
